Reaching rural America has never been easier

From the ring to the screen.

We livestream livestock auctions across seven states and put your business in front of the buyers, sellers and producers watching, at home on their phones and ringside on the screens inside the barn.

16+4
Locations
Active barns, with four more coming online
13.5
Million
Annual ad spot views across the network
476,000
Hours
Annual audience watch time
1,000+
Broadcasts
Livestreams produced every year

Network-wide figures for the twelve months to September 2026, measured across Facebook, YouTube and X. Ad spot views are derived from audience watch time and playlist rotation. Figures vary by barn and by season, so ask us for the numbers on the locations you are considering.

Two ways to work with us

Whether you’re buying attention or bringing the sale

Bluestem Digital sits between the ring and the audience. Advertisers reach a rural market that is genuinely paying attention. Sale barns get a professional broadcast operation at no cost and a share of the revenue.

The placements

Two screens, one audience

Every ad buy runs in both places at once: on the broadcast going out to the internet, and on the screens hanging over the ring.

Livestream banner

A banner across the bottom of the live broadcast, running the whole sale. It is multi-streamed to the barn’s Facebook, YouTube and X pages and to the LivestockHub YouTube channel, so a single placement reaches every audience the sale has.

  • Graphic size1920 × 240 px
  • Runs onFacebook · YouTube · X · LivestockHub
  • AvailabilityEvery location
A live broadcast from Oklahoma National Stockyards: sale data down the left, cattle in the ring, and the advertising banner running across the bottom
A live sale as viewers see it, banner across the bottom
Example livestream banner ad for a John Deere dealership

Ringside TV

Full-screen spots on the digital boards mounted ringside inside the barn, sharing the rotation with the weights, head count and sale data everyone in the seats is already tracking. It is our best-selling product for local businesses.

  • Graphic size1920 × 1080 px
  • Seen byBuyers, sellers & producers in the barn
  • Availability15 of 18 locations
Ringside screens at Durant Stockyards during a sale: an advertisement centre screen, live sale data either side, buyers and cattle below
Ringside screens at Durant Stockyards, mid-sale
Why it lands

An audience that is already sitting still

A sale runs for hours and people watch it the whole way through, from the seats, from the truck, from the kitchen table. That is unusual attention, and it is why our ads get seen rather than scrolled past.

Buyers, order buyers, ranchers and local business owners are all in the same room and on the same stream. If your customers work in agriculture, this is where they already are.

A full house of buyers seated around the sale ring at OKC West Livestock Market
OKC West Livestock Market, El Reno
The network

Eighteen sale barns. Seven states. Growing.

From the Oklahoma National Stockyards to Lakeland, Florida. One buy can cover a single barn or the whole map, and we are adding locations toward a nationwide network, so if the market you need isn’t on the list yet, tell us and we will work on it.

OKC West Livestock Market
Oklahoma National Stockyards
Beaver County Stockyards
Durant Stockyards
Apache Livestock Auction
Welch Stockyards
Stateline Stockyards
101 Livestock Auction
Benton County Sale Barn
Clinton Stockyards
Ola Livestock Auction
+7 more
across seven states
Currently streaming on

Every sale, on every screen that matters

Facebook YouTube X (Twitter) LivestockHub

Every sale is multi-streamed to the barn’s own pages and the LivestockHub channel, so one ad buy lands on all of them.

Get started

Call or text and we’ll put together a number.

Tell us which barns you want and how long a spot you need. We’ll build a package around it, and the first piece of creative is on us.